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Salesforce.com

Product Overview

Salesforce.com is a leader in enterprise cloud computing and practically defined this space. The primary products offerings target sales force automation, CRM and Customer Service, with specialized industry offerings targeted at financial services, communications, healthcare, high tech, media and retail. The CRM offering is tiered based on options available and starts with contact management, and scales up from there to address the needs of groups and enterprises. The modules include basic sales tracking, integration with website for lead capture, reports and analytics, customizable dashboards, email and marketing campaign management, forecasting, workflows and approvals, territory management etc. with the ability to customize and integrate with external applications, using the company's Force.com platform.

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